Author Archive

Why Relying Solely On People Talking About This Can Be Misleading
One of the most famous Facebook fan page metric is People Talking About This. It is the number of people sharing stories about your page. These stories include liking your Page, posting to your Page’s Wall, liking,

The Pursuit Of Social Media ROI
When it comes to ROI, social media is heavily criticized for not delivering as much as other digital avenues such as SEM, PPC, SEO, etc. And the probable reason can be that Social Media demands more resources

How Social Media Influences Purchase Decision When Buying Online
This is a guest post by Rohit Agarwal. People are getting more comfortable with the idea of online shopping. This could be attributed to various factors such as busy modern lives, longer working hours, ability to browse products

Social Media Statistics and Facts 2013 [VIDEO]
Social Media Statistics and Facts 2013 Here’s another mind blowing video by Erik Qualman. The numbers just keep getting bigger and facts more startling. Watch it and Share it with the world!!!

How To Improve Your LinkedIn Profile
How To Improve Your LinkedIn Profile Like A Pro from Somesh Khandalkar Simple ways to improve your LinkedIn profile, and make it stand out.

Step By Step Guide For Launching Facebook Contest
A 5 minute guide for running facebook contests from Somesh Khandalkar

4 Steps To Rank Your Facebook Page Higher On Search Engines
Your Facebook page is a great tool to promote your brand on social media, create more awareness, reach right audience, and generate leads. With the new timeline format a Facebook page is as good as a mini-website.

A Good Example Of Context Marketing on Social Media
Content is the king! You probably already know this very well. But do you know that this king can no more rule social media, alone. A new king or let’s call it a queen called Context is

3 Key Ingredients To Make Your Facebook Posts Content Awesome
I have learned over a period of time that original content will really deliver good results to you no matter what brand or business you are into. Sharing some super powerful techniques and names of some brands

Obama Social Media Records 2012
United States of America rejoiced as Barack Obama was re-elected as President of USA for Four More Years. Soon after winning the election Obama tweeted “Four more years” with a picture of himself hugging his wife and